"It is a vast problem for we constitutes cut-price manner brands," said Ilse Metchek, president of Prada Sunglass the CA manner Association. "We are Mecca for that. We are not Calvin Klein or Donna Karan. We are degenerate fashion. You will be able to imitate them inside a week of coming into court in sales outlet* and slapdash a label on itThe economy is one ground. "The recession has more people trading down," said Susan Scafidi Sunglasses Hut academic director of the Fashion Law Institute at Fordham University's law school. "Even lower-priced brands feel like a stretch in this economy, and people are more likely to trade down to counterfeits."Other factors drive the low-rent-counterfeit trend, including the Internet, a changing consumer mindset and anti-counterfeiting attempts by the giant clothe accompanies.The big luxury brands have cracked down hard.Last year, fashion label Tory Burch won $164 a million stylish a lawsuit against a group of cyber squatters peddling fake shoes, purses and accessories.Chanel filed suit in September against 399 websites allegedly selling knockoff sunglasses, wallets, jewelry and other goods bearing the Discounted Oakley Sunglasses luxury retailer's name.
But with slim budgets and few employees, small brands can't afford legions of lawyers and private detectives."It's a business-expansion strategy for the bad guys," said Tom Taylor, president of brand protective covering since OpSec Security, an Bean Town business firm that monitors counterfeiters. "The downturn allowed for many electrical Cheapest Oakley Sunglasses capacity open in factories inch China and early breaks up from Asia, so they are coming up with ways to fill that capacity.
没有评论:
发表评论